Ipsita is a Market Research Consultant working in this field for 23 years and helping companies to understand the need gaps in the market years, advise them on the way forward. For the last few years, she has been mainly working for the UAE & Saudi market as a consultant based in Dubai.​Ipsita can manage deadlines in a fast-paced environment and her attention to detail ensures success in executing projects end to end. She can work independently as well as collaboratively in a team setting. Can also ‘think out of the box’. She is able to collect and analyze information and offer strategy for the way forward.